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Take Action to Prevent an Independent Philip Morris International from Worsening the Global Tobacco Pandemic  

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The Heart & Stroke Foundation of Barbados has joined numerous public health organisations worldwide, noting that there is heightened urgency for governments to enact comprehensive laws to control Philip Morris International and other tobacco companies.

The Foundation was amongst those organisations waiting in anticipation of the expected announcement yesterday, of the timing of Philip Morris International's spin-off. Altria Group Inc. plans to spin off its Philip Morris International tobacco unit, a move designed to give the overseas maker of Marlboros and other cigarette brands more freedom to pursue sales growth in emerging markets. The spin-off would clear the international tobacco business from the legal and regulatory constraints facing its domestic counterpart, Philip Morris USA.

According to Adrian Randall, CEO of the Heart & Stroke Foundation of Barbados "the unleashing of Philip Morris International from Philip Morris USA, poses the risk that Philip Morris International will become even more predatory in pushing its toxic products to young people worldwide".

"An independent Philip Morris International, which is likely to be based in Switzerland, will no longer feel constrained by public opinion in its home country and most important market, the United States" he added.

Altria/Philip Morris is the world's biggest multinational tobacco corporation. Eighty percent of its sales are outside of the United States. The company announced last August, its intention to pursue the spin-off. Altria's Board of Directors was expected to finalise the decision yesterday and to announce the timing of the spin-off, assuming required regulatory approvals.

Meanwhile, more than 150 public health organisations in over 70 countries worldwide, have endorsed a call on governments to adopt comprehensive tobacco control measures to ensure that the spin-off of Philip Morris International, does not worsen the tobacco epidemic. Among other measures, they are urging that governments ratify and strongly implement the Framework Convention on Tobacco Control (FCTC), ban the tobacco industry from lobbying or working on legislation to implement the global treaty, and exclude tobacco products from bilateral and multilateral trade and investment agreements.

Here in Barbados the Heart & Stroke Foundation, with other NGOs, is continuing to press for legislation to prohibit smoking in all public places as mandated by Article 8 of the FCTC, which Barbados ratified back in 2005. This recognises the scientific evidence which unequivocally established that exposure to tobacco smoke causes death, disease and disability.

"The World Health Organisation projects that 10 million people will die annually from tobacco-related disease by 2030, 70 percent in developing countries," says Adrian Randall. "We must work to lessen this toll, not allow an independent Philip Morris to make it worse". (RS)

 
 

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